Rumor has it that Facebook is changing their page design and rolling it out this month. It is supposed to incorporate more viral features. One is rumored to be more exposure to updates in users feeds. The look is also going to mimic the users new Facebook look. To me this feels a little like MySpace in that division between the user and businesses are blurred. I personally think Facebook’s strength is how much it is NOT like MySpace.

I think Facebook has a good balance now with users and pages. Businesses that know how to utilize the tools provided can market very effectively. Users are not spammed with too many updates and the ones they do receive are not treated the same as user updates (i.e. not email notifications). This keeps users more engaged and slows the process of communication immunity. Here is a screen shot:

The one possible advantage to this is the chance of more incorporation of apps. Currently most apps don’t work well with pages. If this is the case, business will benefit from the change.

Change has been good for Facebook thus far. They have highly capable engineers and enough money to make it all work. I will keep this blog updated with screenshots and news as it comes in.

What do you think of the potential changes to the Pages?