Chris Anderson, author of the revolutionary book, The Long Tail and editor of Wired Magazine published his latest game changing book, Free: the Future of a Radical Price on Tuesday. Anderson is not only writing about the new business model of free services, he his backing it up with free e-versions on Google Books, Scribd [...]
It may sound crazy, but I love chaos. I love having drastic change effect business and life. I even love tornadoes, snow storms, floods and earthquakes. Maybe I should have been a Fireman, but that is besides the point. I love chaos because it means opportunity and to me, there’s not a more opportune time [...]
So you made some profiles and invited your friends to “fan” your company on Facebook or “follow” your company on Twitter. Now what? Did half your friends do what you told them? Have you reached a plateau for members? What do you do now?
Have you looked closely at your marketing? Is it as effective as in the past? This video talks a little about different tactics than Madison Avenue has offer.
I quick 5 part intro to social media for Real Estate Professionals using SEO, Social Networks, classifieds and Social Bookmarking
Today Threadless.com kicked off their Facebook fan push by posting a new and fun video every hour. The hosts in the video pick one and sometimes up to 3 fans to give away tee-shirt, a promotional code for merchandise and sometimes a flash drive with the Threadless.com logo.
It is my humble opinion that no other time in the last 60 years have small and medium sized businesses had more opportunity to gain market share through marketing. Today there is a wealth of free or very low cost ways to reach customers effectively on the web and through social media outlets. Traditional media [...]
I love this video because it is as real as it gets. Lund isn’t risky. He is himself. He does not know any other way to live than by the seat of his pants. There is always opportunity in this world and people like Morten Lund will find it first, make it special and make [...]