About Our Process
We take the guess work out of Social Media by implementing a simple 4 step process:
- Discover – The process of learning about your company and your customers.
- Create – Planning and developing campaign fundamentals.
- Engage - Reaching out to your customers with valuable and compelling content.
- Evaluate – Monitoring and measuring key metrics to ensure maximum ROI.
About Our People
The Bonfire Social Media team is dedicated to strategically marketing businesses through social communications and social media. We work with clients to develop effective and measurable marketing strategies that produce results. We are available for speaking engagements and consultations.
Ryan Lewis
President
Ryan has been a leader in the social media industry since the start. He has seen, heard and experienced the revolutions and evolutions of the most impactful media of our modern time. He applies a traditional marketing background with measurement and impact at the focus of social media campaigns.
Ryan sits on several marketing boards, performs webinars and teaches workshops for large and small corporations.
Ryan is an avid University of Oregon supporter, lives in Portland and enjoys spending time with his family outside as much as possible.
Ryan actively sits on several marketing boards, including the Venture Capital Marketing Board founded by Oregon Entrepreneurs Network.
Twitter: @ryanjlewis
Email: rlewis@bonfiresmm.com
William Crane
Senior Community Manager
William Crane is a writer by trade and has ten years of writing, editing and content creation experience. His work within social media platforms has allowed him to integrate his formal writing skills with an interactive format thereby building active communities for Bonfire clients.
William graduated from Seattle University with a BA in Mass Communication and Journalism. This has provided him with a deep understanding of effective communication and content creation. He continually works to design content that provides value to targeted user segments.
William is also highly proficient in Search Engine Optimization, CRM software, MSFT Office, Adobe Creative Suite, Dreamweaver, and website database systems.
Outside of work, William is an aspiring novelist and former professional musician. He has performed everywhere from Fargo, ND to Paris to Belgrade and all points in-between.
Twitter: @cranewilliam
Email: wcrane@bonfiresmm.com
Garrett Ira
Chief Social Media Strategist
Garrett is a digital marketing professional with years of experience in marketing strategy and business management. He possesses a unique combination of creative and analytic skills that has lead to exceptional results for clients in the retail, entertainment, automotive, consumer products and non-profit industries. Garrett is a driving force in building engaging, interactive communities for our clients and recently contributed to a SoMe Award for "Best ROI Under $25K".
When Garrett isn’t hard at work, you’ll find him enjoying all things Pacific Northwest. He participates in basketball leagues year-round, attends every Portland Trail Blazers game possible, runs local marathons, and regularly tours Portland’s coffee and food scene. He and his wife, Carly, just welcomed a baby boy into the world and couldn’t be happier.
Twitter: @garrettira
Email: gira@bonfiresmm.com
Danielle Hoole
Director of Operations
Danielle Hoole has years of experience in both traditional and search engine marketing agencies. As a Strategy Coordinator at YRG she developed brand strategies and brand platforms for a variety of clients. She worked at a local Search Marketing Agency as an Account Strategist, managing Search Marketing campaigns for clients in the travel, hospitality, consumer products, and business services industries for clients including OPB, Virgin Gaming, and Alima Pure. At Bonfire, she has taken on the role of Director of Client Services, working alongside our account managers to ensure we exceed client expectations.
Twitter: @danielleleepdx
Email: dhoole@bonfiresmm.com
Justin Albano
Director of Business Development
Justin is a business development professional that has worked on both sides of the agency-company relationship and understands the branding and lead gen challenges most companies face.
Originally from the bay area, Justin graduated from the University of Oregon with a degree in International Communication and Business. From 2007-2009, he was instrumental as the first employee and Director of Marketing and Business Development at a local start-up sailboat dealership. In addition, Justin is very active in the marketing and entrepreneurial communities, currently serving on the Oregon Entrepreneur's Network marketing committee.
Here at Bonfire, Justin is tasked with helping businesses understand how to integrate social media tactics into a well thought out marketing strategy in order to achieve their marketing and financial objectives.
Twitter: @jhasolutions
Email: jalbano@bonfiresmm.com