Archive for February, 2010

I am proud to let you all know that Bonfire is GROWING!

I am thrilled to welcome Lisa Peyton to our team as Vice President and William (Willie) Crane as Community Manager.

Lisa originally comes from the east coast and has lived in Portland for over 15 years. Before teaming up with Bonfire, Lisa ran Peyton Media, her own social media consulting company, and she brings years of experience to our team. We welcome her as our VP of Operations. Lisa will be the glue that keeps us all together and the fuel that keeps the engine running (no pressure). We are proud to have her on-board. continue

As many Gmail users might have noticed, Google launched a program called Buzz last week. I wanted to suspending appraisal until I had the opportunity to test it out and get a good sense for it’s purpose. Much like anything new that is socially related, it must make it easier to decipher information from connections in order to be successful and valuable. continue

Here is a dead-simple guide to getting your business website noticed on a shoestring budget.

1. Don’t pay for SEO on Bing (or Yahoo).
2. Don’t pay for SEO on Google.
3. Start a FaceBook page (they are free).
4. Start a FaceBook CPC (cost per click) campaign. They are very easy and inexpensive to set up. For an example of one that has been done pretty well, check out http://www.facebook.com/SunriverResort ($50-$100 per month).
5. Start a CPC campaign on Google Adwords. This is a little more complicated, but very effective. ($100-$200 per month). continue