Bad Attitude – Everyone has a bad day, but if the customer sees your staff as more human, they are more likely to forgive
Not Willing to Seek a Solution – When customers don’t think you are putting your best effort forward and have no one to talk to about it, they often feel out of [...]

Today Threadless.com kicked off their Facebook fan push by posting a new and fun video every hour. The hosts in the video pick one and sometimes up to 3 fans to give away tee-shirt, a promotional code for merchandise and sometimes a flash drive with the Threadless.com logo.

Online advertising is something that is not only increasing rapidly when all other advertising forms are decreasing, it is the future of advertising. The message still seems to be that it’s ineffective. I think this is partially due to it’s non-intrusive nature and the lack of creativity that is inherently associated with it. I also [...]

It is my humble opinion that no other time in the last 60 years have small and medium sized businesses had more opportunity to gain market share through marketing. Today there is a wealth of free or very low cost ways to reach customers effectively on the web and through social media outlets. Traditional media [...]

I love this video because it is as real as it gets. Lund isn’t risky. He is himself. He does not know any other way to live than by the seat of his pants. There is always opportunity in this world and people like Morten Lund will find it first, make it special and make [...]

Simple enough: set a business goal for your Social Media Marketing effort. The top eight social media marketing use case are:
a. Corporate voice community: converse with your market
b. Loyalty community: build and reward loyalty
c. Innovation community: generate ideas
d. Peer support community: help each other
e. Enthusiasts community: stimulate a passion
f. Events community: build and maintain buzz
g. [...]

Timing is the difference between Salesy and Helpful in social media marketing

I thought this was a brilliant little article about having fun with bad news. I usually don’t re-blog, but I thought this was too much fun and too good to try and opinionate(not a word) it.
It was written by Abraham Hyatt of the Oregon Business Magazine.
At this bar, you buy low, get high

Original [...]

I had a thought last night before I turned the lights out.
“Why don’t easy purchase decision products advertise more frequently?”
I was thinking about it, what businesses typically advertise the most and are the easiest purchasing decision (under 20 dollars)? I came up with a list:

Unilever 2.1 billion: The biggest mediums are network TV, accounting for [...]

What Do You Think of The New Look? ( polls)